Marketing

For over a decade, Taylor has collaborated with record labels, musicians, non-profits, authors, fitness instructors, politicians, entrepreneurs, and more.

Website Design & Branding

Taylor helps businesses determine the personality of their brands, and then designs assets that reflect that voice, including your:

  • Website

  • Facebook Page

  • Instagram Page

  • YouTube Channel

Taylor designs websites in SquareSpace.

Case Studies: Curve Blue | David Darling | Foreward Podcast | SilverStick

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The Gilbert Group

In 2017 Taylor began serving a wider variety of clients, including The Gilbert Group real estate team. Within three years, she increased sales by 49% (equivalent to $60,000,000 in home sales) by producing libraries of videos, podcasts, blogs, & a variety of digital & physical marketing materials to successfully launch and maintain a complete company rebrand including the execution of successful social media campaigns.

Here are some of Taylor’s biggest Gilbert Group accomplishments:

  • Built complex drip campaigns to automate communication and developed systems within the database to optimize user experience and engagement

  • Created successful Google Ad and Facebook Ad campaigns (which needed to be paused, because they were generating TOO many leads)

  • Utilized Google Analytics to target and optimize ad spend

  • Designed marketing assets in InDesign, Illustrator, and Photoshop to be used in digital and print initiatives (including newsletters, EDDM postcards, event invitations, and information packets for new clients)

  • Optimized SEO leading to a dramatic rise in The Gilbert Group’s Google index position and more than doubled the social media audience

  • Developed and maintained social media accounts (Facebook, Twitter, LinkedIn, Instagram, Youtube, Vimeo, Pinterest, Google +, and Sound Cloud) by creating original content and developing a scheduling system

  • Produced a library of videos, podcasts, blogs, and other resources during company rebrand

  • Conducted company photoshoots and subsequent editing sessions in Photoshop

  • Designed packaging and communication strategy for the Loyalty Appreciation Program

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